SMS Advertising: Mobile Marketing Is A Must

sms advertisingSMS advertising is a relatively new concept in the marketing world. What is it? Is it effective? Will it help my business?

By the end of this article, you will have learned exactly what SMS advertising is and how it can possibly help you in your business ventures. I hope you find that this article provides you with the precise information you are looking for regarding mobile advertising.

SMS Advertising: Increase Your Audience with Text Messages

Just so we're clear, SMS advertising refers to marketing that is carried out via text message. With the exception of voice communication, text messaging is the most frequently used mobile communication techniques.

This fact alone makes SMS advertising worth considering. As each day progresses, more and more phones are able to send and receive text messages. In fact, SMS messaging is available on nearly every cell phone manufactured today.

Why SMS advertising? Much like email marketing or direct mail marketing, SMS advertising allows businesses to inject their information right into the consciousness of potential or returning consumers.

Countless entrepreneurs, companies, and small businesses have found success by adding this weapon into their marketing arsenal. That being said, it is obviously very important that you go about adding this marketing tool appropriately.

Target Your Audience with SMS Advertising

As with any form of marketing or advertisement, it is important that you target the appropriate audience. For example; there is no use in marketing skateboards via text message if your list consists of people interested in mobile oxygen units. To market efficiently, you must always zero in on your target audience.

It also important to note that it is absolutely not acceptable to direct SMS advertising towards someone who has not willingly offered up their contact information.

sms advertising

Not only is this illegal, but it almost always results in a negative outcome. Regardless of what kind of business you are in, there are plenty of great ways to go about capturing potential customers' contact information.

If you promise exclusive deals and discounts in return, a customer will almost always willingly cough up their cell number. If you can accomplish this, you now have another primary outlet to use in your marketing strategy.

SMS Advertising: Short, Sweet, and Efficient

When constructing an SMS advertisement, it is important that you are short, sweet, and accurate. The goal is to relay whatever you have to say in the most attractive and appealing manner without disrupting the recipient.

It may be useful to educate yourself in the line of copywriting or employ someone who has this sort of ad copy experience.

In order to have a successful SMS advertising campaign, you have to construct very specific text messages. What do I mean by this?

Regardless of what you are marketing, you have specific demographic of person in mind. Be sure to construct your message to appeal directly to your target audience.

In a nutshell, your SMS advertising messages should be a quick and direct call to action. If approached appropriately, SMS advertising can be quite the potent marketing tool.

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Merv Stevens Living Lifestyle by Design








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Local Mobile Marketing: The Future Of Marketing

local mobile marketingLocal mobile marketing is a very popular, up and coming marketing strategy. There are millions and millions of people everyday that get on the internet.

There are about three times that amount of people that use mobile phones all over the world. Local mobile marketing is a way to send consumers information pertaining to your business anywhere with the use of their cell phone.

Google predict the local mobile marketing industry to be more popular and profitable than the internet. That is a pretty big pill to swallow considering how the internet has changed the marketing world completely.

Keep reading to learn how local mobile marketing is growing so fast!

Local Mobile Marketing: Future of Marketing

The internet is virtually everywhere. You can access the internet from the comfort of your own home as well as at school or the library.

The internet has changed the way business owners and companies can reach people. People are able to communicate their want or needs in an instant.

Companies have created strategies that take advantage of this powerful tool in order to maximize their potential sales. The mobile phone is looking to be the next targeted way of marketing to the majority, this is local mobile marketing.

This is such a valuable strategy for one reason and one reason only, it is the ability to reach the consumers from anywhere they are. Most people their cell phones literally everywhere, the convenience of local mobile marketing is worth more than gold.

Local Mobile Marketing: Convenience

People are always looking for a better way to do something, an easier way to accomplish a task, or a way to obtain material with the least amount of effort possible. This is the reason for Wal-Mart, any pizza delivery service or any other food delivery.

This is why so many people use Amazon or Ebay to make purchases. The cell phone and the new idea of apps allows companies to reach you from anywhere at anytime.

local mobile marketing

This works both ways. Customers see this as a great way to buy things. You can literally pay every bill you have from your cellphone while laying in bed.

Local mobile marketing basically brings the store and ads to your fingertips. Taking advantage of the smartphone is beneficial to both the consumer as well as the seller.

Local Mobile Marketing: The Final Frontier

Local mobile marketing is perhaps the last area of marketing on the internet that businesses are just now learning to succeed in. There is still a fine line of offering something of value through a well laid out strategy or a normal spam/ annoying attempt to reach the person.

Flooding someone with SMS messages and sending their text bill through the roof is probably not the brightest way to appeal to a potential buyer. A better way to get somebody to notice you is by a less aggressive marketing strategy. Companies like Pandora are already taking advantage of this local mobile marketing strategy.

Did you like this post and did you get value from it? If so I would appreciate it if you would leave a comment below or like or share it on Facebook!

Merv Stevens Living Lifestyle by Design








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What To Know About Mobile App Marketing

mobile app marketingMobile app marketing uses the power of the cell phone to give you advertisements about different business products. The reason mobile app marketing has potential to be so successful is because of the growing number of people in the world using mobile phones as well as the extremely fast technological advances.

Future predictions have concluded that the speed and capability of future mobile devices will continually grow faster and faster. Mobile app marketing has started to become very popular to marketers as a way to reach their customers twenty four hours a day, seven days a week.

Mobile app marketing will surely continue to grow in the near future. Still interested in mobile app marketing? Continue reading to learn about the future of mobile app marketing!

Mobile App Marketing: The Future Of Marketing

Marketing has been around for quite some time. Marketers use to go door to door knocking on random peoples houses and bother them when they didn't even ask for any of the information they are about to receive.

Other marketers would set up a stand in front of a grocery store. The invention of the phone completely transformed the way marketers conducted business.

The phone allow people to reach others from places thought previously to be impossible. Another transformation of marketing happened with the invention of the internet and the growing power of computers.

Now marketers could reach people all over the world with a simple push of a button. Now the future of marketing relies on mobile app marketing to be the next big thing, allowing business owners the opportunity to contact people anytime of the day or night.

Mobile App Marketing: A Numbers Game

Mobile app marketing is finally about to become very popular. One main reason for this is the continuing advancement of mobile phone technology.

There are millions and millions of people everyday that use the internet for things like shopping or trying to build and promote a successful business. As of now, there are more people in the world that have better access to cell phones then the internet.

mobile app marketing

Mobile app marketing is growing to be very successful because more and more people are using smart phones for everyday life.

Mobile App Marketing: Trending

Apps on mobile phones have increased a hundred fold in the past five years and has went from something nobody really knew about to a product that millions of people download and use everyday. Mobile app marketing allows marketers to reach their business by the customers downloading an app related to their business.

Starting just recently, pretty much every industry has converted over to this way of marketing. Everybody from insurance companies to Mcdonalds relies on this form of advertising to reach their customers as quickly as possible.

If you are in the business of advertising and/or marketing then mobile app marketing is probably something that you should look into if you are trying to grow your business and profit of this form of marketing.

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4 Effective Local Mobile Marketing Strategies

local mobile marketingLocal mobile marketing is a growing concept in the mobile world today. There is a fundamental change in the way people communicate and use the internet.

People go out with items like car keys, house keys, wallet and mobile phones. Communication by mobile phones is now the order of the day. Recent statistics show that people now communicate more and more through SMS than by conventional phone calls.

People no longer stay by their computers to surf the web. Tablets and smart phones now provide a platform for users to surf the web on the go.

The recent advances in mobile technology and the increased use of mobile devices have brought about the concept of local mobile marketing. Local Mobile Marketing is the usage of mobile technology to promote products and services of companies. Firms now take advantage of mobile technology to establish a strong mobile presence and get more customers to buy their products.

There are some steps to take to achieve local mobile marketing success. These steps are listed below.

Local Mobile Marketing: Make a Mobile Version of your Website

The majority of people browse with their mobile phones and tablets. This means that firms need to have a mobile version of their website so that customers can easily patronize their goods and services.

It is very frustrating to browse a desktop website on a mobile device. For this reason, it is important for firms to create a mobile version of their website for easy navigation by customers.

This will generate more sales and revenue for your firm. If you do not have a mobile version of your website, you can create a different mobile website for your already existing websites. It's also possible to scale your already existing desktop websites to mobile compatible versions. If you have a WordPress blog you can use a plugin like Jetpack to make your web pages mobile friendly.

Join Local Mobile Marketing Directories

Joining a mobile directory is a great way to increase your mobile presence today. By joining a mobile directory, you place your company or shop on a mobile map. This makes your products and services visible to anyone who uses a mobile device.

local mobile marketing


Local Mobile marketing by Location Based Apps

Location based Apps like Yelp and Foursquare gives people direction to the nearest shop, club, restaurant or hotel. By joining such location-based Apps, you put your company in view of everyone who uses a mobile phone. This is a great local mobile marketing strategy.

Begin Local Mobile Marketing by Advertising

You can join mobile advertising agencies like Google. This is a very low-cost way to reach your customers. You can opt for pay-per-click advertisement on high-end Smartphone or low-end ones.

Moreover, you can also opt for pay per call. Make sure you choose an advertisement platform that you can pay for easily. Advertisement is a very good platform for local mobile marketing.

The world of mobile technology is growing rapidly daily and it is important for business owners to look out for ways to increase their mobile presence. The steps discussed in this article offer practical ideas on local mobile marketing strategies.

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Merv Stevens Living Lifestyle by Design








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The World Of Mobile Network Marketing

mobile network marketingWhat can mobile network marketing do for you?

As a fellow marketer, I can tell you that there are literally thousands of different combinations and equations to market and advertise a company or small business today. So how do we know which is the best for your business, company or online business?

Here I want to focus on talking to you about mobile network marketing. There is a proven theory here that using mobile devices for your marketing strategy leads to successful new leads, sales and clientele.

A whole new method for word of mouth marketing. Here I am going to talk about the top three (successful tips) when using mobile network marketing for your business.

Tip 1 for Mobile network marketing: No shortcuts or abbreviations

Since Mobile network marketing has become one of the largest NEWER methods for network marketing, there are many people who try to make it their own, or unique. With that in mind, there are several that are making their outgoing messages short and to the point.

Which there is logic there, but you cannot shorten your message with abbreviations. This will only hurt your business, your reputation and possibly confuse or turn off potential clients or buyers.

Basically, you want to make sure your text messages are created with the same professionalism and manner that your business letters, phone calls or meetings would be. You do not want to use typical text lingo.

Tip 2 for Mobile Network Marketing: Don't beat around the bush – Inform through text

As you're creating your messages, think about a print ad. If you were having a sale or offering a new message or… business proposal you state what it is you have to offer, and what you want your client or buyer to do.

mobile network marketing
This is not going to be any different with you mobile network marketing strategy. A text message is a newer TOOL to send the message out; you do not want to CHANGE the message itself. Say what you have to tell, stick to the point, and direct your buyer with follow through.

Tip 3 for Mobile Network Marketing: Stay organized and keep track

When you turn to new methods of online marketing or advertising mobile network marketing is a great tool, but you will still want to keep track of the different offers and messages you send out and monitor and track the feedback you get. Both positive and negative is informational and good research.

You do not want to lose great results, and you don't want to send out another offer/text that doesn't offer you (or your clients) the results intended. When you keep track you can save the positive texts and adjust the not so positive ads/texts.

This is a terrific way to market through email, text, and computer. We live in an age where online tools are essential, and anymore, it's expected. Do not become one of those businesses that refused to accept tools that are literally at their fingertips daily.

On average 85% of Americans carry a phone, Iphone, Ipad or other web based tool on them at all times. It's time for you to make that impact, use mobile network marketing to leave your mark on the world.

Did you like this post and did you get value from it? If so I would appreciate it if you would leave a comment below or like or share it on Facebook!

Merv Stevens Living Lifestyle by Design








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